SMS
Anup Khera
Vice President and General Manager
Allison Kelly
Attentive
+
In partnership with
26 October, 14:00 – 15:00 BST
Despite what you may have heard, email and text message marketing are better when they’re used together. In fact, brands that use email and SMS together drive 10x+ more revenue than they would with email alone.
Join experts from Attentive and Emarsys to learn why brands are using these two direct marketing channels in tandem–and discover how you can take advantage of their unique strengths.
You’ll walk away with actionable advice on:
- When to send SMS vs. email–and which message types are best suited for each channel
- How to use email and SMS together to drive list growth, optimise the customer lifecycle, and drive revenue
- How to get started with SMS and orchestrate both channels seamlessly
AGENDA
3:00 PM to 3:05 PM
Welcome & Introductions
3:05 PM to 3:50 PM
SMS + Email Panel
Join our panel experts to explore why SMS and email are better together and how to maximize your multi-channel strategy—including increasing customer identification and optimizing the lifecycle, leveraging first party data to drive personalization, and understanding orchestration techniques to ensure the channels complement each other.
Join our experts for an interactive roundtable discussion to dig deeper on topics around identification, personalization, and orchestration with SMS and email—plus discuss strategies & ideas with your fellow brand marketers.
Interactive Roundtables
3:50 PM to 4:15 PM
SPEAKERS
+
SMS
In partnership with
VP, Partnerships
Attentive
Monica Deretich
Lead Retail Advisor
Sailthru
Tinuiti
Sr. Strategist, SMS
Mary Miller
SPEAKERS
Emarsys
Chief Revenue Officer
Thomas Harris
AGENDA
3:00 PM
to 3:05 PM
Welcome & Introductions
3:05 PM
to 3:50 PM
SMS + Email Panel
Join our panel experts to explore why SMS and email are better together and how to maximize your multi-channel strategy—including increasing customer identification and optimizing the lifecycle, leveraging first party data to drive personalization, and understanding orchestration techniques to ensure the channels complement each other.
Join our experts for an interactive roundtable discussion to dig deeper on topics around identification, personalization, and orchestration with SMS and email—plus discuss strategies & ideas with your fellow brand marketers.
Interactive Roundtables
3:50 PM
to 4:15 PM
Attentive
Lori Hunter
Director of Agency Strategy
Sailthru
Attentive
Blake Imperl
Partnerships Growth
and Insights
CPO
Desta Price
© 2023 Attentive Mobile Inc.
Resources
Company
Attentive Mobile UK Ltd.
148 Edmund Street, Birmingham, England, B3 2JR
c/o Squire Patton Boggs
Despite what you may have heard, email and text message marketing are better when they’re used together. In fact, brands that use email and SMS together drive 10x+ more revenue than they would with email alone.
Join experts from Attentive and Emarsys to learn why brands are using these two direct marketing channels in tandem–and discover how you can take advantage of their unique strengths.
You’ll walk away with actionable advice on:
- When to send SMS vs. email–and which message types are best suited for each channel
- How to use email and SMS together to drive list growth, optimise the customer lifecycle, and drive revenue
- How to get started with SMS and orchestrate both channels seamlessly
Thomas Harris
SPEAKERS
Chief Revenue Officer
Emarsys
Anup Khera
Vice President & General Manager
Attentive
WATCH ON DEMAND
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This event is open to brand-side marketers only. If you have questions, please reach out to growth@attentive.com.